Today we’d like to introduce you to Alejandra Copeland.
Hi Alejandra, please kick things off for us with an introduction to yourself and your story.
I’ve always worked at the intersection of storytelling and business.
I was born in Caracas, studied visual communications in Paris, and later earned my BFA in Miami.
New York is where things sharpened because I spent six years producing and editing TV promos where you learn that if your message doesn’t land in seconds, it’s gone.
For the past 15 years, I’ve run Andromeda Productions (http://andromedavisual.com), helping tech companies communicate complex ideas through video. But over time, I kept seeing the same problem: founders with strong products completely missing the mark when it came to their pitch.
That’s what led me to create Ok Yes Pitch (http://sayokyes.com), but that work naturally evolved beyond storytelling.
For instance, with chilean startup PLANGO (http://plango.digital), what started as advisory quickly turned into full operational involvement. They got selected to pitch at the 2026 eMerge Americas Startup Accelerator + Showcase, so I embedded myself into their team to help execute not just the pitch, but the entire go-to-market moment in the U.S.
Because the pitch is not the job. It’s just the most visible part of it.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Not even close!
The biggest misconception I see is that a better pitch comes from better wording, but it doesn’t.
It comes from doing the work most people avoid: customer conversations, refining positioning, eliminating noise, and pressure-testing the message until it actually holds up.
For example, with PLANGO, preparing for eMerge Americas (https://emergeamericas.com/) has been intense. We’ve been working since January aligning every moving piece, from narrative to business development.
In fact, I built a checklist with over 100 tasks for this activation alone.
Because here’s the reality: most startups show up to events like eMerge Americas thinking their job is to “present.”
They overinvest in slides and underinvest in distribution, meetings, follow-up, and deal flow.
If you treat a major event like a branding exercise instead of a revenue opportunity, you’ve already lost.
Appreciate you sharing that. What should we know about Ok Yes Pitch?
At Ok Yes Pitch, I help founders turn ideas into structured narratives that drive decisions. Not just storytelling for inspiration. We do storytelling for conversion.
With PLANGO, that work expanded into what I call a full Event-to-Revenue System curated just for eMerge Americas.
PLANGO is coming to eMerge as part of the ProChile delegation: 18 startups representing Chile’s tech ecosystem. PLANGO is launching GO360 (https://go360world.com/), an immersive real estate sales platform that compresses sales cycles from months to days.
But their pitch is just the centerpiece.
Around it, we’ve built a complete activation strategy:
-Targeted outreach to developers, brokers, and partners
-Scheduled meetings before landing in Miami
-Press coordination and local visibility
-Stand design and messaging alignment
-Live demo optimization
-Post-meeting follow-up structure
If you think about it, it’s closer to planning a wedding than writing a presentation!
My role is to help them polish their pitch and step into the event logistics to remove friction so the team can focus on performance and closing opportunities.
Winning the pitch competition would be epic, but let me be clear, beyond going to eMerge Americas for exposure, we’re focused on leaving with qualified meetings, a validated narrative, and a clear path to revenue in the U.S.
That’s the difference.
What do you like best about our city? What do you like least?
Miami is one of the most strategic cities in the world right now for startups entering the U.S. market.
It’s not just proximity to Latin America; it’s access. Capital, talent, partnerships, all moving fast in one place. Events like eMerge Americas have accelerated that transformation into a real tech hub.
For companies like PLANGO, it’s the ideal soft landing.
-What I like best is how quickly relationships can turn into opportunities
-What I like least is that the same speed creates noise. There’s a lot of hype, a lot of surface-level activity
When you show up without a clear strategy, you leave with nothing.
So, if you’re a startup planning to enter the U.S. through events like eMerge, understand this:
Your pitch is maybe 10% of the equation. The rest is execution. And that’s where most companies fail. Not because they don’t have potential, but because they don’t operationalize the moment to capture every opportunity.
Pressure isn’t the problem. It’s the process that determines whether anything comes out of it.
If you’re planning to enter the U.S. market through events like eMerge Americas and want to turn that moment into real pipeline, reach out.
Contact Info:
- Website: https://sayokyes.com
- Instagram: https://www.instagram.com/sayokyes
- LinkedIn: https://www.linkedin.com/in/alejandra-copeland/
