Today we’d like to introduce you to Arielle Claudine Baril.
Arielle, please share your story with us. How did you get to where you are today?
I started making swimwear about one year ago with my grandmother. I did not have much to start with and I decided to get my very own machine after a few months. After practicing, I knew I was ready to launch a small brand. This small brand turned into my second job and I’ve been doing this since I started.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Not the smoothest road but definitely fun! I have made many mistakes in overspending and logistics. I have to recover and pay for those mistakes.
Alright – so let’s talk business. Tell us about Rielli – what should we know?
I make swimwear. We are known to be an ethical swimwear brand in Miami- everything is made to order and we do not overproduce, we only produce when we have a sale. Our motto is “Riel is Rare” and “Keep it Rielli” we emphasize the realness in a woman and the raw imperfections that is beautiful to us. I am most proud of the message I have created to be spread around. We are different from other swim brands because everything is made in-house.
Any shoutouts? Who else deserves credit in this story – who has played a meaningful role?
My parents helped me so much in founding the company. My grandmother helped me in sewing and my sister helps me in strategizing my brand.
Contact Info:
- Website: www.riellibrand.com
- Phone: 3053026659
- Email: riellibrand@gmail.com
- Instagram: instagram.com/riellibrand
- Facebook: facebook.com/riellibrand
- Twitter: twitter.com/riellibrand
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