We recently had the chance to connect with Isabella Alvarez and have shared our conversation below.
Isabella, we’re thrilled to have you with us today. Before we jump into your intro and the heart of the interview, let’s start with a bit of an ice breaker: What are you being called to do now, that you may have been afraid of before?
What I feel called to do now is to step into visibility without fear — and not just for myself, but for the women I mentor. For a long time, I was afraid of being fully seen, of using my voice boldly. And the truth is, it’s not comfortable. It feels scary, it feels vulnerable. But now that I’ve learned to embrace that discomfort, I know I’ve been called to guide other women to do the same — to own their message, to step into the light, and to glow in every situation they are, no matter how intimidating it feels. My work is about showing them that on the other side of fear is freedom, abundance, and presence.
Can you briefly introduce yourself and share what makes you or your brand unique?
I’m Isabella Alvarez, a Latina business mentor, content strategist, and host of Magnética Podcast. My work is centered on guiding women entrepreneurs and creators to build businesses that feel aligned, abundant, and sustainable — not just profitable, but joyful.
What makes my brand unique is that I don’t separate strategy from authenticity. I believe business is both soul and structure. I teach women how to use their voice, their story, and their creativity as powerful tools to attract clients and create real impact.
My own journey started as an immigrant building my business from scratch, and that experience fuels my mission: to show other women that they already have everything they need inside of them to create wealth and freedom. Right now, I’m working on expanding my programs and my podcast to reach even more women globally, so they can step into their own magnetic power and lead businesses that light them up.
Appreciate your sharing that. Let’s talk about your life, growing up and some of topics and learnings around that. Who taught you the most about work?
The truth is, the people who taught me the most about work were not mentors or coaches — it was my family and the environment I grew up in. I inherited patterns around work: that you have to sacrifice yourself, that rest is laziness, that money only comes through struggle. At first, I repeated those patterns without questioning them.
But the biggest lesson has been learning to identify those beliefs, to see where they come from, and to consciously transform them into something new. Today, I choose to believe that work can be abundant, joyful, and sustainable. And that’s what I now teach the women I mentor: to look at the stories they’ve inherited, decide which ones they want to keep, and create a new definition of work that supports the life and freedom they truly desire.
What have been the defining wounds of your life—and how have you healed them?
One of the defining wounds of my life has been the fear of not being enough. As an entrepreneur, that wound showed up in comparison — looking at what others were doing, measuring my success against someone else’s, and believing that if a launch didn’t go as planned, it meant I had failed.
It’s very easy to say now that I don’t see results as failures but as lessons. The truth is, it took a lot of internal work to rebuild my confidence and to strengthen my long-term vision for my business. I had to learn to separate my worth from the immediate results, to trust that even when things didn’t go as planned, I was still building something greater.
Healing came when I realized that every result is feedback, not failure. Comparison stopped being a weight when I understood that my path is uniquely mine, and that what makes me magnetic is precisely my authenticity. Now, instead of letting fear and comparison silence me, I use them as reminders to return to my truth — to create, to lead, and to keep showing up with confidence. And that’s what I share with my community: that the moments when things don’t go as expected are not proof you’re not enough, they are invitations to rise stronger and clearer.
Next, maybe we can discuss some of your foundational philosophies and views? Is the public version of you the real you?
Yes — the public version of me is the real me, but it’s not the whole me. What I share with my community is authentic, it comes from my real voice, my real story, and my real lessons. I don’t believe in creating a persona that feels disconnected from who I truly am.
At the same time, I’ve learned that it’s healthy to have boundaries. Not everything has to be shared in order for it to be real. The version of me that the community sees is me in my role as a mentor, a guide, a voice for women who are building their businesses. But behind that, I’m also a friend, a dog mom, a daughter, a woman navigating her own growth.
What makes my public version real is that I don’t hide the vulnerability, the challenges, or the lessons learned. I just choose to share them in a way that serves my community. So yes, what you see is me — but it’s also a curated piece of a much bigger whole as a human being.
Thank you so much for all of your openness so far. Maybe we can close with a future oriented question. What is the story you hope people tell about you when you’re gone?
I hope people say that I reminded women of their own power. That I showed them that abundance, joy, and success are not reserved for a few, but are possible for all of us when we align strategy with authenticity.
I want my story to be one of expansion — that I was a woman who dared to dream beyond the limits placed on her, and that in doing so, I inspired others to do the same.
Most of all, I hope people say: because of her, I believed in myself again, I created with confidence, and I built a life and a business that felt true to me. That would be the greatest legacy.
Contact Info:
- Website: https://isalvarezv.com
- Instagram: @isalvarezv
