Today we’d like to introduce you to Gernise Gregoire
Gernise , we appreciate you taking the time to share your story with us today. Where does your story begin?
Foremost, thank you for this opportunity! It’s still mind-boggling to say: I’m Gernise Gregoire, creator and owner of GG’s Thrive Guide as well as GG’s Thrive Agency on all social media platforms.
I’m proudly a 1st generation graduate of the University of Florida with a B.S in Public Relations, but my story didn’t start there.
Since elementary school to high school, I was enrolled in all arts magnet programs with my own major, and if you can guess it, yes I majored in communication arts each year. From speech and debate, to morning announcements, school-wide show hosting, graphic design, club presidency, video editing, and magazine editing, I did it all!
By the time I was eligible to graduate high school, I knew I was designed by God to be a Jill of many trades and serve others who came to me for guidance, leadership, and learning.
My Haitian parents raised me to not play about my work ethic so gratefully, I landed at the great University of Florida as a Public Relations student. There I accomplished many amazing achievements like serving as the nations 1st Black Public Relations Student Society founder and president, providing scholarships to individuals in need through my college program, and more.
Unfortunately like many, I graduated class of COVID and wasn’t able to celebrate or capture such a huge moment and milestone. Quickly, I entered the workforce in Miami, an area I knew no one in, and found myself feeling extremely depressed and lonely.
Despite working in corporate and hitting my many financial goals, my mental was completely shattered. During this time of loneliness and depression, long days, and toxic work environments, I started my brand GG’s Thrive Guide, not to gain popularity, but to explore a space (Miami) where I felt lost in.
Today I now have an audience of over 50K on all platforms of individuals who appreciate my experiences, exploration knowledge, and expertise from my point of view. It feels great to be a guide to others when I truly never had one. And it’s a bonus for people to love my voice, tone and energy! The journey continues thanks to God.
We all face challenges, but looking back would you describe it as a relatively smooth road?
Now that I am a creator and agency owner, the largest struggles really has been dealing with business owners who are not transparent and/or love comparison.
Often times, I find myself attracting owners who need assistance and would love to promote their brand on my platforms or gain insight, however some fail to confirm their full needs, seem close minded, or like to compare packages of other creators vs. mind.
In a perfect world, business owners would understand that all creators work differently and provided their own unique value. It’s important to stay open minded and explore options without comparison 🙂
Alright, so let’s switch gears a bit and talk business. What should we know?
My agency since 2019, specializes in brand consulting and content editing, with a strong emphasis on social media marketing and management.
I take pride in increasing online engagement for small brands and businesses locally by physically re-branding pages hands-on, developing monthly strategic content, while filming and edit all necessary footage.
Many agencies I have worked with in the past during my corporate experience, juggle so many clients to the point where their retention runs low and focus runs thin.
My goal is to aim for quality over quantity, and actually assist small businesses in thriving online. May their platforms continue to tell a story and increase foot traffic and brand recognition.
For example, I was able to accomplish this for the City of Miami Gardens’ Mayor by increasing engagement by over 50% in under 30 days. I plan to continue assisting others similarly!
Is there any advice you’d like to share with our readers who might just be starting out?
When starting out I can honestly say, I wish I embraced my gift and calling earlier.
Growing up in a super traditional household, I was only taught to attend school, graduate, and work a job until retiring. While that may sound like the safe American dream, real winners do not reach their highest levels by not taking risks.
This is something I learned and advice I have for others who want to start. Begin but lock in! It’s great to have a business idea while working a job, but if your goal is to take off with your business, each day you much be dedicated to it. No days off!
Pricing:
- I am flexible with pricing for individuals looking to use my services. They can email me at ggbrandingpr@gmail.com 🙂
Contact Info:
- Website: https://GGthriveguide.com
- Instagram: https://www.instagram.com/ggthriveguide/
- Youtube: https://m.youtube.com/@GGThriveGuide
- Other: https://www.tiktok.com/@ggthriveguide
