Today we’d like to introduce you to Carmen Leria Herrera
Carmen, we appreciate you taking the time to share your story with us today. Where does your story begin?
Since I can remember, I have always been a curious and observant person. As a child, I was fascinated by the world around me, from the behavior of people to the small details. This innate curiosity led me to explore ideas and experiences, seeking to understand myself and my environment.
I had a happy childhood, surrounded by love and family support. My parents taught me the importance of effort and perseverance values that have guided my path. They always encouraged me to pursue my dreams without fear of failure, which helped me face life with determination.
When it came time to choose a career, I opted for Advertising and Public Relations, drawn to its ability to connect with people. I enjoyed my university years in Spain, but after finishing my degree, I felt that something didn’t fit; I didn’t know what my next step would be. It was then that I decided to move to Florida, seeking to find myself. That year of reflection led me to discover my true passions: fashion and travel.
With an extroverted and cheerful personality, I value human connections and wanted my project to reflect this warmth. After working in various jobs that didn’t fulfill me, I decided to create something of my own that would inspire me and, hopefully, others as well. Thus, the idea for my own brand was born, which combines my love for fashion and travel.
The first steps were challenging, but I learned something new every day. I knew that this path would require perseverance, so I launched myself into it with enthusiasm. Although there have been difficulties, I am very proud of what I have achieved so far. My brand was born just a few months ago, and while there is still much to accomplish, I face each new challenge with excitement.
The entrepreneurial journey is tough but rewarding. I am convinced that with hard work, creativity, and passion, I will reach my goals. Every day I feel more confident that I am in the right place, doing what I truly love.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Starting a business is never a bed of roses, especially when you’re doing it alone. The process of creating Travel Trovehas been incredibly rewarding, but also filled with challenges and constant learning. From the very beginning, I knew it would be a tough road, but what I didn’t anticipate was how much I would learn along the way not just about the business, but about myself as well.
One of the biggest difficulties has been managing all areas of the business on my own. From product design to logistics, marketing, and sales, every decision and responsibility falls on me. At times, it feels overwhelming, especially when things don’t go as planned. I’ve made mistakes some small, others more significant but each one has taught me something valuable. One of the most important lessons I’ve learned is the importance of adapting and pushing forward, even when things get tough.
There have been moments where I’ve felt like it’s too much, that the challenges outweigh the rewards, and that it would be easier to give up. But in those moments of doubt, what keeps me grounded is remembering all the effort, dedication, and passion I’ve put into Travel Trove. When I think about what I’ve already built, I realize that quitting is not an option. Every small achievement gives me the strength to keep going, and the idea of seeing my dream come to life fuels me to push forward.
One of my biggest dreams is to open a physical store in Miami, where people can see, touch, and enjoy my products in person. Having a space to share my vision and create a tangible experience for customers is a goal I aspire to achieve with all my heart. I know it won’t be easy, especially since I’m still at the beginning and each day presents a new challenge, but I’m taking it step by step. I understand that goals like this take time and effort, and I’m willing to keep working hard, little by little, to get there.
Although the journey hasn’t been easy, each step has brought me closer to my goals. Every obstacle has been an opportunity to learn, and every accomplishment, no matter how small, reminds me why I started this adventure. Travel Trove is my dream come true, and even though the road is full of challenges, I know that with perseverance and passion, I will continue to move forward and achieve everything I’ve set my mind to.
Appreciate you sharing that. What should we know about TRAVEL.TROVE?
Travel Trove is a brand that arises from my passion for fashion, travel, and careful design. From the beginning, our goal has been to create products that accompany people on their adventures and in their daily lives, always with a touch of elegance and functionality. In an accelerated world, I sought to develop a line of practical and lightweight items that are also unique and beautiful for those who value design and originality.
Our philosophy focuses on offering products that not only serve a function but also tell a story. Each piece is designed with attention to the details that make a difference. We specialize in versatile items ideal for those who enjoy minimalism without sacrificing quality. Our products enrich both your travels and your daily routines, adding a touch of sophistication.
Among our most popular products are the Duffle Travel Bags, perfect for short trips or daily use. Designed to maximize interior space without being bulky, they allow you to carry essentials in an organized and elegant way. We also offer toiletry bags, laptop sleeves, tote bags, and pajamas that combine comfort with style.
The handmade necklaces are one of my proudest creations, as well as our home line featuring products like cloth napkins and cushions, perfect for adding a personal touch. What sets us apart from other brands is our focus on details and customer experience, creating pieces that connect and make each journey or day more special.
Travel Trove reflects my passion and my worldview. We want our customers to feel they are acquiring something special, designed to make their lives more comfortable and stylish. Our mission is to combine the practical with the beautiful, inspiring people to live with style and simplicity, because life is a journey, and we want every detail to be unforgettable.
Alright so before we go can you talk to us a bit about how people can work with you, collaborate with you or support you?
I would love for people to collaborate and support my projects through social media by following me and sharing my initiatives, as this can help reach more individuals who appreciate fashion and travel. I deeply value the feedback and suggestions from my customers and followers, as listening to their experiences and desires allows me to improve and adapt my products to their needs. Sharing testimonials about positive experiences with my products, whether through online reviews or on social media, is also essential, as it helps build the brand’s reputation and attract more customers. I am open to receiving mentorship and advice from those with more experience in entrepreneurship, design, and commerce, as every piece of advice is an opportunity for growth. Additionally, participating in events and fairs related to fashion and travel is an excellent way to connect, so I invite everyone to attend these events to meet me and discover my products in person.
Contact Info:
- Website: https://www.traveltrove.es
- Instagram: https://www.instagram.com/travel.trove__
- Facebook: https://www.facebook.com/profile.php?id=61563248350614
