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An Inspired Chat with Dominic Ferri

We’re looking forward to introducing you to Dominic Ferri. Check out our conversation below.

Dominic, so good to connect and we’re excited to share your story and insights with our audience. There’s a ton to learn from your story, but let’s start with a warm up before we get into the heart of the interview. What do you think is misunderstood about your business? 
What’s most misunderstood about magic is that people think it’s about fooling someone — when it’s actually about making them feel something they didn’t expect to feel. Magic isn’t about the secret, it’s about the sense of wonder it creates. It’s one of the few art forms where adults get to experience the same awe they felt as children, and that moment of pure disbelief is the real product. The trick is just the doorway; the wonder is what you take home.

Can you briefly introduce yourself and share what makes you or your brand unique?
I’m Dominic Ferri, a magician, storyteller, and performer with a love for creating unforgettable experiences. I’ve spent years perfecting my craft, not just to entertain, but to leave people with moments they’ll carry for a lifetime. My style draws from history, myth, and a bit of mischief, weaving them together into performances that feel both timeless and unexpected. I’ve performed for intimate private gatherings, large-scale events, and everything in between — always with the goal of making the audience feel like they’re part of something rare and extraordinary.

What sets me apart is the way I connect with people. I thrive on reading the room, adapting in the moment, and making each show feel personal, as if it could only have happened that night, with those people. My work is more than a set list of effects — it’s an evolving conversation with the audience, full of surprises, laughter, and those “how is that possible?” moments that get talked about long after the lights go down.

Appreciate your sharing that. Let’s talk about your life, growing up and some of topics and learnings around that. What breaks the bonds between people—and what restores them?
What breaks the bonds between people is often a quiet kind of magic gone wrong — a spell of trust that’s been frayed by dishonesty, neglect, or the slow fading of attention. Sometimes it shatters in a single moment, like glass under sudden strain, but more often it’s an unseen unraveling, thread by thread, until what once felt unshakable becomes something fragile. Pride and fear work like curses, turning closeness into distance without either soul realizing how far they’ve drifted.

What restores those bonds is its own form of enchantment — the kind woven from vulnerability, patience, and the courage to lay one’s heart bare. It’s in the steady rhythm of kept promises, in listening as if every word matters, in choosing kindness even when it would be easier to turn away. Forgiveness can light the path, but it’s the shared moments — the laughter, the tears, the quiet understanding — that truly rekindle the magic. Bonds are reforged the same way they’re first cast: in time, trust, and the willingness to believe in each other again.

When did you stop hiding your pain and start using it as power?
I stopped hiding my pain the moment I realized it wasn’t a weakness — it was a map. Every heartbreak, betrayal, and disappointment had carved paths through me, and instead of burying them, I began to walk those roads on stage. Pain has a strange alchemy; when you own it, it transforms into something that can reach others in a way polished perfection never could.

I learned that the cracks in a person aren’t flaws to be concealed — they’re the places where the light can seep out. In my performances, I let those cracks show. I weave my scars into the story, turning what once weighed me down into the very thing that makes the magic real. Pain, when faced head-on, becomes a kind of spell — one that says to the audience, I’ve been where you’ve been… and look what we can make of it.

So a lot of these questions go deep, but if you are open to it, we’ve got a few more questions that we’d love to get your take on. What are the biggest lies your industry tells itself?
One of the biggest lies my industry tells itself is that bigger always means better — that more lights, more explosions, and more spectacle will automatically create more wonder. In truth, no amount of flash can replace genuine connection. Another lie is that the audience only cares about the trick. Many performers forget that people don’t remember every move or secret; they remember how you made them feel.

There’s also a quiet, dangerous lie that magic is about protecting an illusion of perfection — never letting them see the cracks. But the truth is, the moments where something feels human, spontaneous, even a little raw, are often the ones that stay with people the longest. In chasing flawlessness, the industry sometimes loses sight of the very thing that makes magic timeless: the humanity beneath it.

Okay, so before we go, let’s tackle one more area. What is the story you hope people tell about you when you’re gone?
I hope people will say I was more than a magician — that I was a storyteller who made them feel like they’d stepped into another world, even if only for a moment. I want them to remember that I carried wonder with me the way others carry a lantern, and that I shared it freely, without keeping any for myself.

I hope they’ll tell of the times I made them laugh, made them question, made them believe in something impossible — not just on stage, but in life. And maybe they’ll say that I lived as if magic was real because, in my own way, I proved it was.

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