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Meet Rigoberto Perdomo of Perdomo Images in Ocala

Today we’d like to introduce you to Rigoberto Perdomo.

Rigo, Rigo, Rigo… As he is most commonly know started out young as an artist, being from a bloodline that has fostered painters, dancers and musicians; it would have been strange if he didn’t go the artsy route. As a child, he was given sketchbooks instead of coloring books to teach the lesson that he could “create his own lines” and didn’t just need to color inside the lines but raised to be himself. In his youth he was like the average kid, painting, and playing video games, he still loves video games to this day but refuses to play them because he says they suck him in… lol.

He prefers to zone out and relax while honing his craft or by simply creating something with his hands. His path as a creative was solidified when he entered High School as he was accepted to one of Miami’s most prestigious schools. Design and Architecture Senior High; from there he studied Painting, and Sculpting; and by his second year felt the call to work behind a camera. Since those seeds of photography were sown, Rigo has studied at the Rochester Institute of Technology with a focus on Commercial Architectural Photography and has gone on to do work for international customers such as the New York Times, and Nikon USA.

Also local customers such as Eventus Marketing, Roche Bobois, and several local magazines. In 2013 Rigo ventured into the corporate world of photography as a Senior Photographer for Apartments.com and was able to photograph and visit many of the major cities across the US. That first year with them was one of the craziest and most exciting years of his life; boarding a plane to a new city every Monday morning on a 6 am flight, and back every Friday around Midnight.

In May of 2018, Rigo got married to his beautiful wife Lucy, and later the following year in August of 2019 abandoned the hustle and bustle of Miami for the greener pastures and slower pace of life to raise his young family in Ocala Florida. With that move he left his position in charge of creating media for the South Florida market with Apartments.com and got back to his creative roots, and what really fueled his passion for creating images.

Rigo still regularly visits Miami and is available to all his customers in the south Florida area.

Has it been a smooth road?
Any field in the arts is a struggle; more so than anything because it is a field where there really is no right or wrong. It is all about expression and finding a way to fund that expression. With Customers, you could make the exact same image for two customers and one will love it the other can hate it. Sure there as financial struggles as it is a feast and famine kinda thing, good times and bad, but the biggest struggle honestly is psychological and emotional.

Constantly measuring success on the outcome of the last job; a constant desire to create and deliver images for the world to see and never really knowing if that next job will come, it isn’t easy in the arts, and it isn’t a field for anyone that cannot handle criticism. At the end of the day the only way to survive is to be yourself, be confident in yourself; and if for no other reason then because you are perfectly made in the image of our God.

I praise you, for I am fearfully and wonderfully made. Wonderful are your works; my soul knows it very well. – Psalm 139:14 (ESV)

We’d love to hear more about your work.
Rigo is a specialist, detailed, OCD when it comes to his work, it has to be perfect. Being that his focus is Architectural Interiors and Exteriors, it is clear. His verticals are always perfect, his lens of choice is a tilt/shift, a technical lens design to counter distortion, he literally uses a physical level on his camera to make sure the lens is perfectly perpendicular to the ground, and on his last shoot, this week for a local magazine used a tape measure to perfect the angle on a carpet. With Rigo that is what you get, attention to detail. Rigo in the past has been quoted in saying “Architectural Photography isn’t just a science or an art, but a perfect blending of both”; or as his professor at RIT Bill DuBois used to say “Architectural Photography is problem-solving on the fly”

Is our city a good place to do what you do?
Miami as a place to start, for someone young, already living in Miami it is a brilliant place to start; but I personally wouldn’t suggest moving to Miami to start unless there is a decently sized savings account to hold you over while building up that network of customers.

Miami is an immensely busting atmosphere of artists and creatives, whatever your field of work, there is and always will be a demand as long as Miami stays Miami. Demand is doing nothing but growing; relating Uber to what I do photography, there is even a company that is doing Uber for photographers. Open your phone download the app, and you can have a fully vetting photographer in a couple of hours if not sooner. Miami is great, and there is a ton of potential.

Contact Info:

Image Credit:
Rigoberto Perdomo; Perdomo Images

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