Meet Gerry Mujica of Greenlight Financial in Miami-Dade

Today we’d like to introduce you to Gerry Mujica.

Gerry, can you briefly walk us through your story – how you started and how you got to where you are today.
I’d like to start by thanking my parents: my father who instilled in me a sense of purpose, hard work, and tenacity of not giving up and always finishing what you start; my mother focused on education, happiness, and mental well-being. She always encouraged me to do what made me happy and stay true to myself.

Both my grandfather and father where entrepreneurs; they owned their own businesses and were great businessmen. From an early age, I worked in the family business, both operating and selling. In my late teens, I would work at the family business in the early mornings, go to class during the day, and return to close the store at night. I attended the University of Miami for both undergraduate and graduate programs. I joined the fraternity Alpha Sigma Phi, which until today remain my best friends and loyal colleagues.

After graduating from the University of Miami and earning my MBA with a specializing in finance, marketing, and international business, I went to work for a company called Nanovation Technologies.  Nanovation gave me two very important things: experience and more importantly, it’s where I met my wife. Nanovation surrounded me with some of the smartest accounting and finance individuals I know until this day. Eventually, the company relocated to Northville, MI, and I decided to relocate as well.  Unfortunately, after 12 months in 2002, Nanovation went out of business and closed. I packed my bags and returned to Miami were another job opportunity was waiting for me, a start-up called Total Supprt Inc.  Total Support, Inc, a back office, outsource solution that specialized in finance, accounting, and IT services. The service was meant for small to medium size business to have access to C-level executives on a part-time basis. This company would lay the foundation for what later would become Greenlight Financial. Over the next few years and a couple of mergers later, the company transitioned and was purchased by another group.  The company’s culture had changed and it was time to move on.

Hired by Spherion’s financial reporting department, I gained valuable insight into public company reporting and enhanced my merger and acquisition skills. Fortunate to be surrounded by very capable and smart colleagues, I gained additional experience. However, the company was too big to make an impact, so after only a year I decided to move on. With Total Support fresh on my mind, I decided to start consulting for myself, under Greenlight Financial.

Greenlight Financial was founded in 2007. The mission statement was simple — offer customer-centric, customized accounting, bookkeeping, and finance solutions for small and medium business. Over the last ten years, we have worked with hundreds of clients to keep accurate and reliable accounting through outsourced bookkeeping assistance. We have prepared over 1,000 personal and business tax returns. Finally, we have assisted many foreigners in establishing a business in the United States. Greenlight’s team members are at the heart of our success. The core team has worked together for over ten years. Our first two hires, Deedee Carreras and Monica Uscategui, are both partners after 14 and 10 years of service, respectively. The truth is that without our amazing team, there would be no Greenlight!

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Success is never a smooth road there has been a lot of trial and error. We have experienced challenges from understanding the changes in the business landscape to attracting, hiring and maintaining qualified team members. Luckily, we have been able to navigate both the landscaping and the attracting of very qualified candidates. After ten years it’s easy to rest on your laurels, but we are constantly searching for ways to improve our process and customer service.

So, as you know, we’re impressed with Greenlight Financial – tell our readers more, for example, what you’re most proud of as a company and what sets you apart from others.
Greenlight Financial understands that every business is unique. Cookie cutter financial solutions run the risk of failing to serve the client’s true financial needs. That’s why we specialize in customized, creative solutions specially tailored to address the needs of each client as an individual entity.

Proper financial planning is essential to every business. Our team leverages their vast institutional knowledge on the client’s behalf to establish the perfect financial strategy for their needs and goals. This, in turn, helps maximize cost efficiency for their financial services and streamline their accounting operations. The result? Significant and measurable performance improvement for the client in a variety of areas, including:
Profitability and Profit Margins
Operation Simplicity
Financial Visibility and Transparency
Accuracy of Financial Reporting

Greenlight Financial has a proven record of providing back-office bookkeeping service solutions that are professional, cost-effective and customized to your business. We pride ourselves on caring, effective customer service and take great pride in maintaining customer satisfaction. Once we determine your accounting needs, we assign you to an Account Managers who matches your profile the best. They will become your direct point of contact, giving you the peace of mind of knowing someone is always there to help.

Our standard operating procedures include detailed instructions and processes to assist the client and ensure nothing falls through the cracks. Before providing you with financial statements, we ensure that the financial information is accurate and complete, ensuring trustworthy reporting is possible at all levels. It is our mission to offer our clients efficiency, visibility, and trustworthiness in their financial planning while providing solutions that will yield them significant returns on investment. We believe in developing personal relationships with our clients and we always conduct ourselves with the highest ethical standards, so you can rest assured your financial needs are safe with us at all times.

What sets us apart from others is simple – It’s our TEAM!

So, what’s next? Any big plans?
We are always searching for talented candidates that can grow with the company. Additionally, we are also searching for potential acquisition targets in South Florida.  So if you would like to be part of the team or are selling your accounting/bookkeeping firm feel free to contact us.

Contact Info:

• Address: 7480 Bird Road
  Suite 810 Miami, FL 33155
• Website: https://greenlightfinancial.net
• Phone: 305-860-5970
• Email: Gmujica@greenlightfinancial.net
• Instagram: https://www.instagram.com/greenlightfinancial/
• Facebook: https://www.facebook.com/GreenlightMiami/
• Twitter: https://twitter.com/GreenlightMiami
• Yelp: https://www.yelp.com/biz/greenlight-financial-miami-2?osq=greenlight+financial

Getting in touch: VoyageMIA is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.