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Meet Tim Bruce of NovaGenix in Fort Lauderdale

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Today we’d like to introduce you to Tim Bruce.

Tim, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
The story of NovaGenix, the South Florida Anti-Aging medical clinic begins on the jiu-jitsu mats close to a decade ago. In what would end up being several acts of fate, I met Andy Stock around 2009 at Rodrigo Mendes Brazilian jiu-jitsu in Delray Beach. He reached out to me online through a Martial arts website forum, as he had just moved to the south Florida area and was looking for a BJJ school to train at. I recommended he come into the Academy and try out a class. He began training at RMBJJ where we became friends, and this is where the story starts to get interesting.

One Saturday morning in Palm Beach, at the Jupiter Boxing club, where I teach BJJ, Andy had come in to train and the two of us were talking and I asked him if he was still working as a personal trainer and he told me that he was not and that he was actually in fact, running two men’s health clinics, where he was helping treat guys for erectile dysfunction. As this was a complete surprise for me, it took a little while for me to digest his news before I understood exactly what he was talking about. The last time I had checked, he had been physically training some of my jiu-jitsu students for the world championships and now he was explaining the process of how he helps 70-year-old men achieve the “physical capabilities” necessary in order for them to have sex!

When the initial shock eventually wore off, he explained the business model and how he was actually helping these men improve the quality of their lives. I began to understand what a great idea it was and the tremendous benefit he was actually providing, not just the men but their wives/significant others as well. Fast forward a few years to 2016… where the two of us were talking and having a discussion about work and he told me that he was not really happy with the direction that his clinics were heading. As an employee, he had little say in the direction the clinic was moving and he felt that they were dropping the ball in terms of the quality of patient care that they could be provided as well as the types of services they were offering.

He felt as if his hands were tied and there was little he could do to improve the operations as a non-owner. He said that they could be doing not only a better job in offering not just more services, but more for the patients as well. He told me that there was a high turnover rate for staff and he decided he needed to leave because among other reasons he felt he could open up his own clinic and do a better job in creating a facility that would set the standards for all of their antiaging clinics in the area and be something that he could be proud of. It was then that he approached me about his idea to open a medical clinic in Jupiter, Florida together. With my experience in healthcare, both the clinical side and business side, he felt we could establish a facility that focuses on the patient services and care that people want and need.

I looked into the business model and the idea of what NovaGenix could become and the two of us sat down and mapped out what we felt would be the best possible clinic for the area and decided to go for it. We opened NovaGenix in late 2016 and have taken off like a rocket. As fate would have it once again, one of our good friend and a fellow martial artist had given me a call and asked if we were still looking for a doctor. I told him that we had one, however, I was always interested in listening to other people, you never know where, when or how opportunity may present itself. He told us about his uncle’s good friend who was an experienced physician in the field of hormone replacement therapy and had once run a very large successful practice and was looking to start treating patients again after a hiatus.

We were intrigued as he told us the man was highly experienced so we agreed to meet him. We set up a time and day and sat down with Dr. Timothy Sigman to hear his story and see if there was a possible opportunity to work together. We met a man who was charismatic and outgoing. He was one of those guys that you felt as if you had known for a long time. We talked for a while and he had told us his story and his experience with testosterone replacement therapy, weight loss in a medically supervised setting and a few other specialties that he was trained in, which included platelet-rich plasma therapy and stem cell treatments. As we were certainly drawn to his demeanor and overall personality, what impressed us most was his vast knowledge of medicine and his expertise involved in treating patients with hormone imbalances.

Whether it’s testosterone deficiency treatment or TRT for men or hormone therapy for women suffering from menopause, he had an understanding of this particular branch of medicine that was unparalleled. After a very short deliberation, we decided that he would make the perfect addition to our team as our medical director. He brought his wife to the office that was under construction at the time, to show her the vision and was able to get her blessing to start working with us. We began treating patients in December of 2016 for hormone deficiency, Weight loss, erectile dysfunction treatment and PRP, which stands for platelet-rich plasma therapy and stem cell treatment. We’ve never looked back.

As the three of us work well together, we’re able to provide personalized care to patients and give them the attention that they are not used to seeing from a medical office. This has led to an incredible influx of patient referrals, and positive online reviews from patients who appreciate what we provide them in terms of service and care.

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Very few success stories can be told without some type of struggles along the way. For us, one of the many hurdles that we had to overcome was the competitive landscape in which we operate. The market is constantly growing, changing and new clinics like ours seem to pop up daily. There are literally dozens of clinics like ours in the immediate area. We have competitors with tremendous marketing budgets, that play advertising on radio stations seemingly endlessly through the day. You can hardly drive down the block without seeing another clinic that offers some of our services.

Due to the cutthroat nature of the landscape we’ve actually had several competitors pretend to be patients call us up inquiring about our business model and services. We’ve had doctors and clinic managers fishing for info and even trying to schedule appointments with us. We know who some of these people are fortunately because of caller ID and a few very useful iPhone apps! We believe that it’s because of the tremendous amount of success and growth that we’ve experienced, that people are trying to find out what we’re doing so that they can re-create it. Unfortunately for them, there’s a certain chemistry that can’t be replicated and that’s what you find at NovaGenix.

So let’s switch gears a bit and go into the NovaGenix story. Tell us more about the business.
At NovaGenix we specialize in anti-aging and preventative health. What this means is that we don’t treat people that are sick, rather we help treat people so that they do not become sick. By helping people maintain healthy body weight, through our medically supervised weight loss programs and thyroid treatments, we can help prevent many of the chronic health conditions associated with being overweight. Besides the increase in confidence and self-esteem, the health benefits are undeniable and make a huge difference in people’s lives.

We also have one the most experienced physicians and experts in the field of hormone replacement therapy. We have literally turned around men’s lives who have Low T through balancing their hormone levels. Low testosterone affects millions of men and for those who get it treated medically, the benefits they receive help them look feel and live better and healthier lives. Many women who are suffering from the symptoms of menopause also can benefit from hormone replacement therapy. We have women who come to us because of issues with sudden weight gain, sleeplessness, hot flashes and irritability and a low sex drive. They say it’s ruining their relationships with their spouses and fortunately for them, we have experience in this field of medicine and can get their lives back on track.

Some men as they get older begin to see a decline in their performance in the bedroom which is where we can come in to offer our expertise. We have multiple options at our disposal. Some men are just looking for a slight boost and need certain ED medications, while others need more significant assistance. Regardless of your past or current medical history, we have options. One of our biggest areas in terms of experience and success is Stem Cell Therapy and platelet-rich plasma treatments. We use umbilical stem cells and PRP to help patients with chronic pain from conditions like osteoarthritis, tendinitis, arthritis and acute injuries. We help accelerate healing and knees, shoulders, elbows, chronic back pain and more with an all-natural, non-surgical alternative.

We even perform stem cell and platelet-rich plasma injections for cosmetic procedures like facial rejuvenation and hair loss treatments. We’re extremely proud of the clinical success in the rapid growth we’ve experienced which has led us to expand into other markets in South Florida. One of the things we’re most proud of is how we’ve been able to successfully treat a large number of professional athletes who seek us out for medical care. We’ve worked with professional MMA fighters, world champion martial artists, pro boxers, professional rugby stars, professional golfers, professional hockey players, collegiate baseball, football and softball stars and more. We have a wall of autographs that’s a who’s who of pro athletes in the South Florida area.

Being able to treat a professional athlete and then watch them perform just a few short weeks later completely healed, and performing at 100% is both an honor and a privilege and something that we are very proud of. What sets us apart from the other clinics as our combination of experience, patient care and clinical outcomes. We get a large number of patients that come to us from other clinics because they’re unhappy with their current protocols and care and had been referred to us from friends and family. For us, it’s the ultimate compliment and validation that what we’re doing works. In a short period of time, we’ve been on multiple podcasts, radio stations, newspapers, and magazines who have interviewed us to learn more about NovaGenix and our story.

Has luck played a meaningful role in your life and business?
Luck brought Andy and I together. Luck would have played a role in Andy leaving his job running 2 clinics to try his hand in starting a new company. Luck played a role in introducing us to the doctor. Other than fate bringing us together, we have put blood, sweat and tears into creating the premier anti-aging clinic in South Florida based on experience and patient feedback. A combination of Luck, Karma, skill and hard work has started to pay off for the 3 of us and our patients. No true success story can occur without a combination of some skill and luck!

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Getting in touch: VoyageMIA is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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