Today we’d like to introduce you to Enrique Barros.
Hi Enrique, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
From Federal Service to Ultra-Luxury Mobility: The Making of a Modern Hospitality Powerhouse
By any conventional definition, the transition from federal service to luxury entrepreneurship is unlikely. Yet for the founder of Luxury Miami Co, it was not only intentional, it was inevitable.
Before entering the world of yacht charters, private yacht rentals, and luxury limousine services, his career was defined by discipline, leadership, and precision. He began his professional journey serving eight years on active duty in the United States Marine Corps, where he developed the foundational traits that would later shape his approach to business: accountability, structure, and calm under pressure.
Following his honorable discharge, he pursued a long and distinguished career in federal law enforcement, spending nearly two decades in high-responsibility roles across multiple operational environments. His experience spanned supervisory leadership as a Police Sergeant, technical specialization as an Evidence Technician, and complex investigative work as a Criminal Investigator / Special Agent. These roles demanded discretion, strategic thinking, and an uncompromising standard of excellence and qualities that would later become central to his brand.
After more than 20 years in federal service, life presented an unexpected pivot. Transitioning into the private sector, he worked as a Polygrapher, continuing to apply his analytical expertise. Yet something was missing. The structure was familiar, but the opportunity to build, scale, and innovate called louder.
That inclination toward service, this time through experience rather than enforcement—became the catalyst for entrepreneurship.
Building Luxury Miami Co
In 2018, he founded Luxury Miami Co, a premium hospitality and mobility company specializing in private yacht charters, yacht rentals, and high-end ground transportation. What began as a focused operation quickly evolved into one of the most comprehensive luxury service platforms in the South Florida market.
Unlike traditional charter companies, Luxury Miami Co adopted a hybrid model, partnering directly with vessel owners to either manage their yachts or operate as a yacht charter broker, enabling owners to enter the charter market efficiently while maintaining asset integrity. This approach created scalability without sacrificing quality, transparency, or client trust.
Today, the company manages and brokers access to a fleet of approximately 125 vessels, ranging from 40-foot to 125-foot yachts for day charters, as well as 200-foot-plus superyachts reserved exclusively for term charters of seven days or longer. This tiered offering allows the brand to serve both experiential first-time charter clients and ultra-high net-worth individuals seeking extended luxury voyages.
Beyond the Water: Integrated Luxury Transportation
Recognizing that true luxury is seamless, the company expanded beyond maritime offerings. Luxury Miami Co now operates a diverse ground transportation fleet, including:
Executive Sprinter limousines
Cadillac Escalades
Rolls-Royce vehicles
Armored transportation for high-profile and high-risk clientele
This vertically integrated approach positions the company not simply as a yacht rental provider or limousine service, but as a full-spectrum luxury mobility brand capable of handling privacy, security, logistics, and elite service standards under one umbrella.
A Founder’s Edge
What differentiates Luxury Miami Co in a saturated luxury market is not only scale, but mindset. The founder’s background in military and federal service instilled a philosophy rarely found in hospitality: mission execution without margin for error.
Clients may see polished decks, pristine vehicles, and five-star service, but behind the scenes is a framework built on operational planning, contingency management, and trust. Every charter, transfer, and itinerary is treated with the same seriousness once reserved for federal operations.
Looking Forward
As demand for private yacht charters and bespoke luxury transportation continues to rise globally, Luxury Miami Co stands positioned at the intersection of experience, discretion, and scale. What began as a second act has evolved into a defining chapter, one where service remains the constant, only the uniform has changed.
In an industry driven by image, Luxury Miami Co is built on substance, and that may be its greatest luxury of all.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
No, it hasn’t been a smooth road.
The shift from federal service to entrepreneurship was one of the first challenges. Government roles offer structure and certainty; building a business in luxury yacht charters and limousine services required creating every system from the ground up operations, compliance, partnerships, and client acquisition.
Establishing credibility in relationship-driven industries was another hurdle. Gaining the trust of yacht owners to manage or broker high-value assets took time, consistency, and a proven operational record.
There were also growth and scalability challenges, particularly managing seasonality in Miami while expanding fleets without sacrificing service standards.
Perhaps the most difficult adjustment was realizing that not everyone operates with the same discipline or urgency learned in military and law enforcement environments. Learning when to lead, when to adapt, and when to walk away became essential.
Those challenges ultimately shaped the company’s foundation, turning structure, risk management, and execution into lasting competitive advantages.
Alright, so let’s switch gears a bit and talk business. What should we know?
Luxury Miami Co is a premium luxury mobility and hospitality company specializing in private yacht charters, yacht rentals, and high-end limousine services, built to serve clients who value discretion, reliability, and seamless execution. Founded in 2018, the company operates through a hybrid model that partners with vessel owners to manage yachts or broker charters, allowing owners to enter the charter market while preserving asset integrity. With access to a fleet of approximately 125 vessels ranging from 40-foot day charter yachts to 200-foot-plus superyachts for term charters, alongside an elite ground transportation fleet that includes Sprinter limousines, Cadillac Escalades, Rolls-Royce vehicles, and armored transport, the brand delivers fully integrated luxury experiences. What sets Luxury Miami Co apart is its operations-first mindset, rooted in military and federal service, emphasizing risk management, precision, and accountability in an industry often driven by aesthetics alone. Brand-wise, the company is most proud of its reputation for trust, consistency, and execution at scale, offering clients and partners a level of professionalism rarely found in the luxury charter space.
What’s next?
We are planning to expand our services to include full concierge service, and have broker associates in the Caribbean islands.
Pricing:
- Yacht charters can start as low as $1,800 for 4 hours (Economy)
- Yacht Charters can start as low as $3,000 for 4hrs (Basic Level)
- $5,000 4hr charters (Luxury Yachts)
- 10,000 4hr charters (Prestige Experience) keeping in mind that on all blocks client can choose 4, 6 or 8hrs day charters, unless they want multi day
- Limousines have a standard cost of $150 per hours with the min of 4hrs service.
Contact Info:
- Website: https://www.luxurymia.com
- Instagram: https://www.instagram.com/luxurymiamico/?hl=en
