Today we’d like to introduce you to Rosa Chang-Crespo
Hi Rosa, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
My journey began with a simple passion for beauty, fashion and skincare. I started sharing makeup tutorials, product reviews, and tips online, just as a way to express my creativity and connect with others who shared my love for beauty. What started as a hobby soon became something bigger as I realized how much joy and confidence it brought not only to me but to my growing community.
As I consistently shared content that was honest and practical, my audience grew. People started to see me as someone they could trust for beauty advice, and that connection made everything worth it. Eventually, brands began reaching out to collaborate, and I had the opportunity to work with some amazing companies. It was a turning point that showed me I could take my passion even further.
For me, beauty is about more than just about looking good—it’s about feeling good, feeling confident and embracing self-care. I’ve always aimed to share that message with my followers, encouraging them to feel their best inside and out. Over time, my authenticity helped me build a loyal community that has supported me every step of the way.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It hasn’t always been a smooth road – as nothing in life is! I believe everything worth having, is worth fighting for and working for! Some struggles include feeling the pressures of staying relevant in such a fast-paced changing industry, and managing the constant need to produce fresh, engaging content. Dealing with online criticism and navigating changing algorithms on social media has also been challenging. Ive also had to balance and prioritize self-care amidst the demands of being constantly visible online, ensuring that my passion remains genuine and sustainable.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
I have been a social media influencer for over ten years, specializing in beauty, skincare, and lifestyle content. I create and share makeup tutorials, honest product reviews, and accessible beauty tips that resonate with my supporters. Recently, I’ve also focused heavily on fragrances, a long-time passion of mine.
I am incredibly proud of the supportive community that I have built through my commitment to empowering others to embrace self-care and confidence. What truly sets me apart is my genuine connection with my supporters who I consider friends and my dedication to sharing only the products and brands I genuinely believe in and use.
So maybe we end on discussing what matters most to you and why?
What matters to me is helping others first and inspiring confidence and self-care in others, staying authentic and building a genuine connection with my community!
Pricing:
- Makeup Appointment (I am also a makeup artist) – $200
Contact Info:
- Instagram: https://www.instagram.com/beautybyrosita/
- Facebook: https://www.facebook.com/Beautybyrosita/
- Youtube: https://www.youtube.com/rositaapplebum
