Today we’d like to introduce you to Jaycee Spagrud
Hi Jaycee , please kick things off for us with an introduction to yourself and your story.
When I was just 12 years old, something happened that would change the way I saw myself and how I related to the world. It was the sixth grade, and I remember it as if it happened yesterday. I arrived at school one day, excited to see my friends, but something was different. No one spoke to me. I watched them gather in little groups, laughing and whispering, and my heart sank as I noticed their cold shoulders turned toward me.
As I walked down the hall, trying to understand what was happening, I heard it for the first time—kids calling me “Sock.” I was confused, embarrassed, and scared, not understanding why they were saying this. Each time I heard the word, my stomach twisted, the shame slowly creeping in, though I didn’t even know why.
Later, I found out. A girl in my class had started a vicious rumor about me. She told everyone that I used a sock to do something sexual and had even named it after the most popular boy in our class—Mitch. I was devastated. Humiliated. Paralyzed with shame. Coming from a home where topics like sex were never discussed, where such things were considered taboo, I felt utterly alone. I didn’t have the kind of relationship with my mom where I could turn to her for comfort or guidance. I didn’t know how to process it.
The lie tore at me, leaving me confused about who I was. Even though I knew the rumor wasn’t true, the shame still wrapped itself around me like a second skin, as if, somehow, it could be true. I carried that weight with me for months, feeling trapped, isolated, and undeserving of anything good.
In my family, fitting in was everything. I was the youngest of four siblings who, in my eyes, were effortlessly cool. They belonged. And yet here I was, the outsider, the outcast, for what felt like years but was really only months. I didn’t know how to cope with the rejection and the feeling of being cast aside.
I can still vividly recall the day I couldn’t take it anymore. I ran home in the middle of the school day, my heart pounding as I burst through the front door. I collapsed onto my bed, buried my face in the pillow, and wept. The pain was so raw, so consuming. I couldn’t breathe through the tears.
My dad came into my room, hearing my sobs. He sat beside me, gently stroking my hair, trying to comfort me. But the shame was too heavy—I couldn’t bear to tell him the real reason I was crying. The thought of speaking the words aloud—of naming the rumor—felt like it would break me. So I lied. I told him my friends were just being mean.
He hugged me tightly and said, “I’m sorry, honey.” And then, as if to make everything better, he offered, “How about we make cookies?”
That was the beginning. The first time I used something sweet, something comforting, to fill the aching void inside of me. Sugar became my crutch, the thing that made me feel better—at least for a little while. Cookies, candy, anything that tasted sweet, it dulled the sharp edge of my emotions.
Even though I eventually found my way back into my friend group and the rumors were forgotten, something inside me had shifted. The belief had taken root: I am unworthy. The fear of rejection lingered, and even though the rumors had no truth to them, I was convinced that I was always one step away from being cast out, from being humiliated again.
I became hyper-aware of how others perceived me, constantly striving to be likable, to be pleasing. My brain was wired to protect me from any potential rejection, any situation that could make me feel that deep, suffocating shame again.
But this isn’t just about a sixth-grade rumor or lost friendships. It’s about something deeper—about the habits that formed in the shadow of that shame. It’s about how I learned to turn to food, not for hunger but for comfort, for relief from my emotions. It’s about my journey through emotional eating and how, over the years, I’ve learned to untangle myself from that web, to become the normal eater I am today – and to my passion and career as a stop overeating coach who helps women become the eaters they want to be as well.
In my teenage years, food became my refuge, my way to numb the feelings I didn’t know how to handle. Whenever life felt overwhelming, I turned to sweets for comfort. And although I didn’t have significant weight issues in my teens and twenties, thanks to my rigorous squash training, the emotional patterns were already in place. Food was more than just fuel—it became the buffer that I relied on, not just in moments of sadness or stress, but even in times of joy and celebration
It wasn’t until I became a mother that this struggle truly came to a head. After gaining 40 pounds during pregnancy, my busy schedule and lack of time for exercise led me into a spiral of frustration, shame, and self-sabotage. Every diet I tried ended in failure, and with each attempt, I felt more hopeless. My breaking point came one day during a family trip, where, instead of enjoying precious moments with my husband and daughters, I found myself consumed by shame and anger. I couldn’t even name why, until it hit me—I was ashamed of my body, ashamed of my inability to control my eating, and ashamed of the promises I kept breaking to myself.
In that moment of vulnerability, I realized that my obsession with my weight and body image had controlled me for far too long. I was done with diets, with restricting myself only to give in and feel like a failure. I wanted freedom. I craved a solution that would help me break free from the cycle of dieting, emotional eating, and shame—a solution that would finally allow me to feel normal around food.
And then, as if by fate, I stumbled upon a teaching from another life coach, which promised weight loss without deprivation. I was skeptical, but something clicked. I tried it, and it worked. I lost 35 pounds without the constant struggle, and more importantly, I learned how to manage my emotions without turning to food for comfort.
This transformation changed my life, and I knew I had to help other women experience the same freedom. Today, as a stop-overeating coach, I guide women through the exact process that helped me lose the weight for good. With my experience and the tools from my life coach certification, I’ve created a method that not only empowers women to lose weight but to reclaim their lives from overeating & using food, treats, snacks to buffer from negative emotions.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
My journey has been far from smooth. Years of dieting can create an all-or-nothing mindset, and that was true for me as well. In the beginning, when I was just learning how to feel my feelings rather than turning to the cupboard for crackers, I struggled. I would catch myself slipping back into old thought patterns—asking, “What’s wrong with me?”—and it often led to self-sabotage. Every time I gave in, I felt like a failure.
But the key difference was that I had the life coaching skills to fall back on. This made all the difference in my ability to keep moving forward. Learning how to manage my mind allowed me to break free from the cycle of self-blame and push through those tough moments.
Even now, there are days when I overeat or buffer against stress and negative emotions with an afternoon treat or an evening chocolate. The difference today is that I understand why I’m doing it. Instead of hiding in shame, thinking “I’ve failed again,” I take out my daily planner and write down a few sentences about what was really happening inside. This act of reflection helps me reconnect with myself and my goals.
And that’s what makes this process smoother—not perfection, but understanding and self-compassion. It’s knowing that setbacks don’t define me and having the tools to process my emotions rather than letting them control me
Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
My business, Lose Your Weight for Good, is dedicated to helping women over 30 who have struggled to lose weight and keep it off. What sets me apart is the 2 step For Good Method. This is a sustainable, long-term approach—one that doesn’t involve exercise regimens, calorie counting, measuring, or restrictive diets. Instead, we focus on two simple, powerful steps that women can maintain for life.
Step 1- is creating a doable 24-hour meal plan every morning, including all the foods they want to eat that day. There’s no restriction, just a realistic plan they can follow.
Step 2- is Hunger – Satisfied. Which is key to weight loss and normal eating. This involves learning to eat based on physical hunger and stopping when satisfied, not full. This allows women to reconnect with their bodies’ natural hunger and satiety signals—a process that’s completely opposite from traditional dieting. Sadly most women don’t even remember what true physical hunger feels like because they rely on the clock to tell them when to eat rather than turning to their body.
What truly sets my program apart is that it starts exactly where you are, without eliminating any foods from day one. As clients build self-trust and follow through on their plans, they can gradually make healthier choices that come from a place of safety, not fear or deprivation.
My logo features a doughnut, which surprises some people, but it’s intentional. I want my clients to feel the freedom to enjoy treats without guilt, knowing they can plan for the foods they love. It’s this freedom that ultimately leads them to eat those foods less often.
What makes my program fail-proof is that I work with my clients for a minimum of 12 months. This time frame is essential because it allows them to experience and work through all the emotions that typically lead to overeating. Whatever emotions they tend to avoid—stress, boredom, frustration—become their curriculum for the year. By facing these emotions head-on, they learn how to manage them without turning to food, and that’s where true, lasting change happens.
How do you think about luck?
I often talk about my rock bottom happening on a family trip to West Edmonton Mall’s waterpark. What started off as a joyful day with my family turned into an overwhelming experience of shame and frustration. Instead of enjoying the moment, I was consumed by negative thoughts about my body, & my inability to follow through on healthy eating-feeling like I was trapped in a cycle I couldn’t escape.
On the way home, as fate would have it, I found an email in my junk folder that introduced me to a completely different approach to weight loss—one that didn’t involve restriction or deprivation. It sparked a glimmer of hope when I needed it most. I gave it a try, and it worked, eventually inspiring the foundation of my own Lose Your Weight for Good program.
I don’t see it as luck but as God’s timing. Often, when we’re at our darkest points, the right message or person presents itself. Now, I can only hope that my program becomes that light for women who are feeling hopeless and desperate, just as I once was
Pricing:
- $2400
Contact Info:
- Website: https://www.loseyourweightforgood.com
- Instagram: https://www.instagram.com/loseyourweightforgood/
- Facebook: https://www.facebook.com/people/Jaycee-Tara-Spagrud/100084358832414/
- Other: https://www.loseyourweightforgood.com/FreeTraining
