Today we’d like to introduce you to Florie Tanquerel
Hi Florie, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I grew up near Grasse, in the south of France, the perfume capital of the world, region that offers a multitude of gorgeous natural scents alongside the flower fields of roses, jasmine, orange flower and mimosas. Very young, I got an attraction for smelling and wanted to transform this passion into my job! Sometimes with a little bit of luck, important encounters, work and perseverance, some doors opened and I could join very early a famous fragrance house , specialized in perfumes creation and natural raw materials, as a trainee perfumer in partnership with the unique French school of “nez” in Versailles and this amazing adventure could start for me ! During the years, I developed my expertise and become a perfumer working all across Europe, America, and the Middle East, in Paris, Barcelona, Miami, and Dubai for many brands.
I was nominated for the 2022 Notables, by the Fragrance Foundation, for my accomplishments and creativity within the industry. To me, scents and fragrances are more than just a craft, it’s my art. My inspiration is ever-present, pulling ideas from fashion, art, architecture, nature, travel, food, and emotion.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
The first obstacle on the path is getting access to training and to be talented enough to be able to get the title “perfumer”. You need a lot of training, experience and patience to be able to memorize all the raw materials which will be used then to create the fragrances and how to dose them all together. It’s like learning a new alphabet to write a beautiful story but with scents. It’s a process that can take years.
Second thing is at that time when I started, perfume went hand in hand with chemistry, and a scientific qualification was what’s needed to open the door to most training courses.
As the saying goes, there are probably fewer perfumers in the world than astronauts. Which only goes to show how hard the profession is to get into, and that the road to get there can seem like an obstacle course.
Thanks – so what else should our readers know about Florrie atelier Parfum ?
Combining scent artistry, a passion for fragrance, and a personalized approach, Florrie Atelier Parfum creates sensorial experiences for businesses, events and homes. These specially crafted fragrances are designed by an expert perfumer with a recognized “savoir-faire” in the perfumery industry and are made to empower your unique story and identity through sensory experiences. Scent plays a powerful role in our lives – we invite you to craft your exclusive sensorial signature scent with us, which can be use in every application as candles, diffusers, reed diffusers, soap, lotion etc…
My passion is creating perfumes that evoke emotions and make people’s lives smell beautiful.
Can you tell us more about what you were like growing up?
I would say loving the creation process in any field and the challenge!
Contact Info:
- Website: https://florrieparfum.com/
- Instagram: Florrie_atelier_parfum