Today we’d like to introduce you to Virgilia Virjoghe.
Hi Virgilia, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today.
My European background (Romania and Germany) together with two decades living in NYC and most recently Brickell, Miami shaped the trajectory of my life and work in a way I am grateful for. Having worked with world-renowned brands like Versace, Dolce & Gabbana, Saks Fifth Avenue and tech companies in Silicon Valley equipped me with the necessary skills to start my entrepreneurial venture in the luxury branding space.
My Brand Consulting Boutique VV Global Partners and my podcast 𝐓𝐇𝐄 𝐁𝐑𝐀𝐍𝐃 𝐀𝐑𝐂𝐇𝐈𝐓𝐄𝐂𝐓™ focus specifically on helping Entrepreneurs and Brands amplify their digital presence with well-designed content strategy, on-camera technique, and revenue-generating strategic partnerships.
We all face challenges, but looking back would you describe it as a relatively smooth road?
Like most entrepreneurs who started a new business during a pandemic, I was faced with big challenges: most potential clients saw their businesses temporarily closed or shut down for good so the lack of budget usually allocated to branding and marketing was obvious.
So I decided to take my experience as a writer (my book The Quest to the American Dream is available on Amazon and about 35 articles are featured in several luxury magazines) and start interviewing high-profile Entrepreneurs via IG Live Series. That allowed me to reach audiences organically by offering educational and entertaining content and that ended up attracting clients.
Appreciate you sharing that. What should we know about VV Global Partners?
We are offering highly curated brand identity assessments and strategies based on the industry the respective company is active in, its size, location, number of operating years, profitability, consumer base, ability to scale, and so on. We have clients in Fashion, Art, Beauty, Wellness and Aesthetics, Real Estate, Hospitality, and Media.
What makes our work unique is that we approach branding consulting in 2 steps: first, we conduct an in-depth analysis of the market and our client’s existing business model and the next step is customizing branding strategies to help them increase their revenue and authority in their respective fields.
We also offer them a great media presence via video digital business cards and our podcast that streams on Apple Podcasts, Spotify, IHeartMedia, and YouTube. Social media has changed significantly the way the relationship brand-consumer operates and we leverage it by creating great content: we feel strongly that branding, media, and business models have to be aligned in order to help brands thrive.
Are there any important lessons you’ve learned that you can share with us?
To realize that no one is coming to rescue you: you have to be independent, and resourceful, and learn as much as you can: the more skills the better! Don’t be afraid to dive into different industries unrelated to yours: do your research and accumulate as much knowledge as possible. Knowledge always gives us a competitive advantage.
Pricing:
- 90-min Brand Identity Assessment
- Bespoke Brand Strategy & Social Media Content for Personal and Corporate Brands
- Video Digital Business Card
- Scripts for speaking engagements and Ghost writing.
- Webinars, Podcast interviews
Contact Info:
- Website: www.vvglobalpartners.com
- Instagram: @virgilia.virjoghe
- Linkedin: https://www.linkedin.com/in/virgiliavirjoghe/
- Youtube: https://www.youtube.com/@TheBrandArchitect_
