

Today we’d like to introduce you to Natalia & Joel Garcia.
Hi Natalia & Joel, we’d love for you to start by introducing yourself.
Growing up in Miami, Florida, the city inspired me when it came to art. Art was always a huge part of my family and influenced my brother and I. With a heavy performing arts background all throughout middle and high school, college came around and I got introduced to a career as a photographer. I graduated in 2017 with my Bachelor’s degree in Fine Art and Photography from the Miami International University of Art & Design. I was thrown into the commercial world starting in the eyewear industry working for a tech start-up from France who was expanding to the U.S. Afterwards, I found a job as an Art Director and entered the Premium Cigar industry at another start-up leading up to my now present job as a Digital Media Manager for Cigar Snob Magazine. Throughout all this time, I had my photography business as a side hustle. Commencing 2021, I decided to go full-speed on my small business, adding my brother, Joel Garcia, to the company after graduating with a Bachelor’s in Digital Arts and Design from Full Sail University in 2020. Now as duo for our company, Miami Lights Studio, we expanded our expertise and now provide more services for our clients. We are currently working with both local and national companies providing photography, graphic design, video & more.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
It has truly been a learning experience. My brother and I grew up with a father who has owned various businesses since we were in our youth. He has influenced us on the mentality of an entrepreneur. Because of this, we felt destined to have our own business someday no matter what it was. Starting a business is probably the trickiest part as far as legalities. Getting a trustworthy accountant is definitely a must and very helpful with those head-scratcher moments. After getting all that done, the next step is to gain clients which is also another daunting task. Nonetheless, being exposed in the industries that I had worked in the past assisted networking, as well as building relationships with people working in larger companies.
Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Here at Miami Lights Studio, we offer the opportunity to reshape your business and/or personal look. To design and start a new venture that you dream of succeeding to be top of your industry. We will create content together that is vital to your niche. Every step of the way, we will evolve your ideas to amazing creations. We wish nothing more than to see you achieve every goal you desire. We are pretty diverse in our work, we love a good challenge. When it comes to photography, we specialize in product and e-commerce as well as events. Joel takes overall motion/graphic design work. He has been creating since the age of 15, working on projects with his previous youth schools, now venturing off into a diverse realm of clients. What sets us apart from others and what we are most proud of is definitely our customer service. We don’t end a project until you are completely satisfied. That element of our business has benefited us in having our clients return to us for more work along with open arms. Therefore, they have the confidence in what we can provide for them for future projects to come. We have great relationships with all of our clients, as we put our relationships first before business.
What matters most to you? Why?
What matters most to Miami lights Studio is making life-long connections with great people and helping them with the services that we provide. We work very passionately on our projects because we know our clients depend on it for their own businesses. We look at what we do as more collaborative than just another job. Miami lights Studio focuses on aiding businesses who need to level up their branding and marketing in order for them to reach their full potential.
Contact Info:
- Email: ngarcia@miamilightsstudio.co
- Website: https://www.miamilightsstudio.co/
- Instagram: https://www.instagram.com/miamilightstudio/
- Facebook: https://www.facebook.com/miamilightsstudio/
Image Credits
Miami Lights Studio