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Meet Stephanie Bettio of The Digital Clarity Initiative in Davie

Today we’d like to introduce you to Stephanie Bettio.

Stephanie, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
I created The Digital Clarity Initiative because I struggled with feeling fulfilled in regular, everyday jobs. For as long as I can remember, my dream was to build an empire and travel the world. As ridiculous as it may sound to some, it’s true. While my friends were playing house and dreaming of the guy they’d eventually marry and have they are happily ever after with; I was dreaming up how to run a successful and fulfilling business complete with my building in NYC.

I knew I wanted a company of my own but severe depression and anxiety left me terrified of putting myself out there. In February 2019, I founded The Digital Clarity Initiative, Inc. At this point, all I knew was that I wanted to help female entrepreneurs build successful businesses and show them how to create an authentic brand identity for themselves and ultimately, their business.

Today, I’m still a growing company with less than 100 followers on Facebook and Instagram and no building in NYC but I’m making strides daily towards my goals. While there may not ever be a building in NYC (mostly because it’ll probably be an unnecessary expense), the growth that I see in myself and my business regularly encourages me to keep going.

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Not. Depression and anxiety crushed my confidence more than words can say. Most of my life I was a very confident person; I was always sure of my decisions and knew that whatever it was that I decided on was what I wanted and was never something that was pushed on me. However, when you struggle with mental health issues, you battle with yourself daily. As an entrepreneur, when you’re primarily your cheerleader and rarely have the support structure you need, it makes it very difficult to get out of your head.

This has caused issues with self-worth, fear of visibility, self-confidence, and many other mindset blocks that prevented me from even getting to where I am today.

We’d love to hear more about your business.
The Digital Clarity Initiative helps female entrepreneurs gain the confidence and clarity they need to build a successful business and live a fulfilling life. As an intuitive business and marketing strategist, I assist with designing a healthy business foundation, creating an authentic brand identity, and constructing marketing strategies that are unique to entrepreneurs.

I specialize in being a visionary and can take just a few small details of someone’s ideas and turn it into a “big picture” plan. I can then break it down into the steps that are needed to get there. I’m great at uncovering the unique talents and quirks of individuals that make them special which, allows me to develop brand identities and strategies to help them grow both personally and professionally.

As an entrepreneur myself, I can relate to issues regarding visibility, confidence, and putting a strategy into place. It’s one thing to work for a company and have people tell you what to do each day, but when you have no idea where to begin and you’re battling with yourself daily; knowing where to start and what to be focusing on can send you into a tailspin very quickly.

My years of experience in digital marketing, combined with tons of mindset work for myself, and having gone through an in person, 200-hour yoga teacher training intensive has provided me with the knowledge needed to help others release mindset blocks and live successful and fulfilling lives.

As a company, I’m most proud of the wholesome process I’ve developed. I strongly believe that being an entrepreneur and having a business requires you to have a healthy mindset, business foundation, and clear direction to be successful. A business cannot be rewarding without success and overall, the wellbeing of the person creating it.

What were you like growing up?
Growing up I was a natural entrepreneur, that loved learning. I was always reading, listening to music, at dance class (ballet, tap, jazz, acrobatics, and lyrical), drawing, writing or taking pictures. Anything that taught me something new and allowed me to express myself was where I wanted to be. As the only girl with three brothers, I spent much of my time being “one of the guys.” I’ve always loved being outside or in trees; even today, I can sometimes be found in a tree with a book or skateboarding.

By sixth grade I had created, coordinated, and assisted in teaching a community dance program in my neighborhood community center with my dance teacher, landed in the top ten of a performing arts middle school that had 100’s of applicants, and participated in Health Occupations Students of America; where I became CPR certified, learned majority of medical terminology, volunteered for the Special Olympics two years in a row, and knew how to read blood pressure and take a manual heart rate reading, all before the age of 15.

Most kids were interested in getting into trouble, and I’m not saying I didn’t, but I was more interested in consuming as much knowledge as possible and knew I’d figure out how to use it later in life.

In high school, I was Vice President of the Renaissance Club, helped mentor other student’s in Student Council and chose debate class as an elective because legitimately arguing things is something I’ve always done exceptionally well.

I loved school with a passion and did my best to maintain as focused as possible in a hectic family environment. I was always interested in school, working, and often excelled at anything I set my mind to, but I wasn’t the poster child for perfection and spent much of my time doing anything I possibly could to avoid being home. I was a nerd with a troublemaking, know-it-all, type of confidence.

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