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Meet Rodrick Billue of Grill On Wheelz BBQ & Catering

Today we’d like to introduce you to Rodrick Billue.

Rodrick, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I started this business with my grandfather in 2017 with just a mobile grill. My grandfather was great a grilling doesn’t matter what it was. It would come out delicious. We (our family) always tried to convince him to open up a BBQ shack because his ribs and chicken was so good. He also made a homemade sauce that was to die for and was loved by anyone who tried it. He taught me how to grill, as well. Once I developed into a great griller, I presented the idea of us starting up a BBQ business, being that I was in enough of a position to start one. He finally agreed and I purchased a mobile grill on a trailer and got started.

Two months of business and grinding our clientele grew, but unfortunately, I took a big loss. My grandfather passed away. It was so difficult for me to deal with that and even tougher for me to continue, but knowing how strong and dedicated he was I had to. So started back and hit the ground running and it got better. Eight months after that I was hit with another loss losing my grandmother (his wife), at that time I knew quitting was not an option but going harder was so I actually went all in and expanded from a grill on a trailer to buying a 24ft mobile food truck/trailer. Now here I am working pushing to be the best food truck in the state.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
No, it hasn’t been smooth definitely been bumps in the roads and still are but the future will be bright and I won’t stop until it is bright. I believe I rushed in off of emotions. I don’t believe I did enough research and I underestimated how tough and how much work it can be. Running a business is a full-time job and already have a full-time career makes it a lot more difficult, but I’m in the process of switching to a new job which would give me so much free time to run my business in a more consistent approach.

Alright – so let’s talk business. Tell us about Grill On Wheelz BBQ & Catering – what should we know?
My company is a food truck that sells bbq and soul food. I specialize in ribs and chicken and my famous Hailey boy bbq sauce; everything I serve is delicious as well. As a company, I’m most proud of my logo, which I incorporated my grandparents in it because to me, it started with them and it’s my way of thanking and praising them. Also, I’m proud of the fact that it’s not just me. I have my family helping me out with cooking and serving. We are family-oriented and I love being with family so I’m grateful for my family to be able to have my back. I believe what sets me apart from others is the quality of food and the quantity not too mention the customer service. I always told myself when people patronize from me one they received anything from me. I want them to be satisfied with whatever amount they paid. My plate portions are well worth the price.

Any shoutouts? Who else deserves credit in this story – who has played a meaningful role?
Yes my family and friends is my big supporters. But my friend/brother Eric Wooden owner of multiple clothing stores THE COOL is one of my top supporters. He’s had my back since day one and continues to keep that same position. I want him to know I appreciate the support from him and it’s all love for him. My cousin Javas Jackson owner of Game Rollers, a mobile game truck, he also supports me and giving me knowledge on running a business.

Pricing:

  • Rib Dinner $15.50
  • Shrimp and fries $11
  • Shrimp Tacos 2/$7

Contact Info:

  • Phone: 3059700329
  • Email: grillinwheelz17@gmail.com
  • Instagram: @grill_on_wheelz
  • Facebook: Grill On Wheelz bbq & catering LLC
  • Twitter: @grill_on_wheelz
  • Yelp: Grill On Wheelz

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