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Meet Nicole White of Nicole White Designs Interiors

Today we’d like to introduce you to Nicole White.

Thanks for sharing your story with us Nicole. So, let’s start at the beginning and we can move on from there.
My degree is in Journalism but interior design was my secret passion. It was a weekend hobby that slowly morphed into a business. Today I’m able to combine my passion for both design and writing via my blog: proof that it’s okay to have two loves

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Nothing smooth about my journey. I don’t have a design degree so I struggled with that insecurity for a few years, doubting if my talent could ever truly trump a degree. I left journalism in 2008 to pursue design full time but stumbled right into the economic recession and faced quite a financial crisis of my own.

Clients were losing their own jobs so canceled design projects and soon enough I was broke and bereft and definitely feeling like the naysayers had been right, that I should have never left a steady paycheck. I went back to corporate America as a writer for a medical school, then slowly as the economy recovered clients came calling again.

I was scared to once again take the leap of faith to pursue design full-time but I felt like I had to choose. I was a new mom and I was working two full-time gigs at that point in time and I knew I needed to focus entirely on my business and I haven’t looked back since.

Nicole White Designs Interiors – what should we know? What do you guys do best? What sets you apart from the competition?
We are a full-service design company, that specializes in large-scale renovation projects. We are known for thinking outside the box to bring our clients design ideas to life and for our bold use of color. We’ve never met a color we’d shy away from. Our business is a successful model because clients have a one-stop shop for all their design/build needs.

They get to work with one team from beginning to end instead of worrying about finding various trades to bring their vision to life. We are proud that clients continually return to us as their own needs change, and that we are in our client’s lives for years. It speaks volumes about the level of trust and respect we’ve earned over the years.

What is “success” or “successful” for you?
Success for me has meant the continued growth of my business, largely via repeat clients. I take pride in long-term relationships with clients. I’ve also been able to employ others when I never imagined that would ever be an option, so that has been quite a marker in gauging our growth as well.

Contact Info:

Image Credit:
Meagan Jackson, Athalia Lugo, Circle Ten Media, RM Studio Corp

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