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Meet Michael Medoit of OAKVETEMENTS in North Miami

Today we’d like to introduce you to Michael Medoit.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
Art has been a part of my life since I was a good pre-schooler in France. It started off with drawing and coloring. When my family moved to the United States, I was instantly influenced by the culture and got more into arts. Drawing transitioned into painting. Jordans were and still are the hype back then and I just fell in love with the design’s power the name Jordan Brand held. Painting turned into customizing sneakers and that transitioned into customizing denim and other clothes which allowed me to find myself in streetwear. Nobody really made the things I wanted to wear, so I figured I create my own and shared it with those around me. I had a couple runs at clothing lines with no success. First, there was “Trvp”, then “Essential Styles.” They say 3rd times a charm and it definitely is. After months of searching for inspiration and motivation, OAK emerged. OAK stands for One of A Kind which is a direct reflection of me. I am one of one. Vetements means clothing in French so I used that to pay homage to my background. And here we are today!

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It has definitely not been smooth. Starting a business with no consistent income nor start-up money is hard in its own. But being too prideful to take loans, look for investors, or simply ask for help makes it that much harder. I’m a firm believer in being self-made and I aim to run my business that way regardless of how long it takes. Certain things I’ve learned is that just because someone likes your work, doesn’t mean they will support it. Nowadays, a person will choose hype over genuine talent. Sometimes, it might seem as if you’ve invested in failure but consistency is key and with due time you will prevail.

Please tell us about OAKVETEMENTS.
My brand is One-of-A-Kind, better known as OAKVETEMENTS. It’s a streetwear brand based out of North Miami Florida. We’re still young but slowly making our impact in the community. My proudest moments are when a customer orders a piece from my site or even Better when they wear it and make it look RAW. The message is in the name! My brand is one of one. Like no other, originality is dead our mission is to be the just that, ORIGINAL.

Do you look back particularly fondly on any memories from childhood?
I would say my favorite childhood memory would be just being free, having fun with neighborhood friends, not wanting to go home. More important, NO BILLS! Lol!

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