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Meet Mandy Diaz of Pawty in a Box in Design District

Today we’d like to introduce you to Mandy Diaz.

Thanks for sharing your story with us Mandy. So, let’s start at the beginning, and we can move on from there.
Since I was a little girl, I have always been a dog lover, on Valentine’s day in 2000 a friend gifted me a pup (product of an unexpected pregnancy from his dog lol) and said I could keep any of them, I fell in love with the litter of the runt, I named him Nouba and on we went with our happy life. Boy, did this four-legged ball of fur teach me about love, about being a responsible dog mom and unconditional love.

On February 14, 2014, after a visit to daycare at D.O.G., his “teacher” told me that another dog was celebrating his birthday and that his mom was having all these fun games planned for dog, being that I work in the events industry, I channeled my inner “planner” and was determined to make my dogs birthday better than hers, the competition was on!!!

I searched high and low for party items for dogs that were cool and modern but couldn’t find anything, this is where the idea for Pawty in a Box® came into play, after this I decided to create an exclusively designed party decor kit that took the stress out of decorating for pawrents on the go providing all of the decor items needed in 1 box that was carefully curated and beautifully designed.

Nouba passed in 2016 but you can catch a glimpse of him in our logo, and with every purchase, his memory is kept alive by celebrating your dog! So go on, celebrate your pooch, after all, they are only here to give us so much love and their time is so short. Trust us, you won’t regret it, celebrate that loving ball of fur and Pawty on!

Has it been a smooth road?
Nothing is ever a smooth road…  The first step is making the decision to make whatever your dream is happen. I had no experience in creating a product so that in itself was the first challenge.

From prototypes to choosing color palettes, understanding SEO, website platforms, sales strategies, business plans, etc, it can definitely seem like a very high mountain to climb and it truly is, however, when you have a goal set in place, focus on that and tackle each challenge along the way, 1 day at a time, you will reach the top of the mountain eventually!

I am still climbing and figuring out those things that I don’t know… The process has taught me a lot about myself, my patience, my perseverance. We tend to doubt ourselves, but then you take the next step and just keep going until you reach the top! #workinprogress

So let’s switch gears a bit and go into the Pawty in a Box story. Tell us more about the business.
As the creator behind Pawty in a Box®, at the moment I specialize in everything related to dog party decor, I also offer planning services to select clients. When talking about decor for dog parties, I created this kit as a “one stop box” for party essentials for your dogs birthday so all our clients would have to do was just purchase cookies, cupcakes or a cake for the dogs birthday and with our Pawty boxes, have all of the decor elements in place and ready to celebrate their dogs special day in style.

We have six themes, and two different sized boxes, one for a party of eight and the other for a party of four, the way the themes were designed and colors were chosen was so you can pretty much compliment with your favorite color and or theme and that these would be easily customizable. For example, we have been asked what to do for a princess theme dog party? It’s easy to customize, for example, you can select our Shabby Chic Pawty kit which has different hues of pink and simply accessorize with your favorite princess themed dog cookies and themed cupcakes to make the party unique and your own with your theme of choice.

What sets us apart is that we are the only birthday party kit for dogs in the market, it is a great position to be in but also a challenging one as well when trying to create the need for the consumer. However, with more and more people treating their dogs as children and with this, celebrating their birthdays, this has positioned us strategically with a unique niche. I love getting messages from our clients asking for ideas on how to use our product, but mostly I love to hear the stories of the beautiful memories we are helping create by this idea that came from love! It’s a celebration all around!

How do you think the industry will change over the next decade?
I know for a fact we are still in the beginning stages of our growth even though it seems like an eternity, however, there are many exciting things in store for 2019 for our product and company that we are diligently working on as we speak!

Our demographic is growing very quickly, I mean, think about all of the dog pages on Instagram, these obviously are all created by dog lovers, and they all want to celebrate their dog at some point, we just make the process an easy one!

We are very excited about the future with Gen Y, they report the highest percentage of gift buying for their dogs, the percentage of pet owners celebrating their dogs birthday is increasing every year, and we are growing with them! We cannot wait to see what the future has in store for us!!!

Our demographic is growing very quickly, I mean, think about all of the dog pages on Instagram, these obviously are all created by dog lovers, and they all want to celebrate their dog at some point, we just make the process an easy one!

We are very excited about the future with Gen Y, they report the highest percentage of gift buying for their dogs, the percentage of pet owners celebrating their dogs birthday is increasing every year, and we are growing with them! We cannot wait to see what the future has in store for us!!!

Pricing:

  • $79.99 for Pawty Box of 8
  • $39.99 for Mini Pawty Box of 4

Contact Info:

  • Website: www.pawtybox.com
  • Email: pawty@pawtybox.com
  • Instagram: Pawtyinabox
  • Facebook: Pawtyinabox1
  • Twitter: Pawtyinabox

Image Credit:
Patty Nash Photography

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