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Meet Jennifer Borr of Shine Bright Therapy in Dade County

Today we’d like to introduce you to Jennifer Borr.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I started working with the autism community in 2004. At that time, I was attending Florida International University taking behavior analysis courses and working as a reading intervention specialist. I started applying the techniques I was learning in class and had a lot of success with my clients. My supervisor noticed and recruited me to work as a shadow for a preschool boy diagnosed on the autism spectrum. This was my first experience with someone on the spectrum and I was immediately fascinated by how effective ABA was for this population. For the next 6 years, I worked for various service providers, completed my certification as a Board Certified Assistant Behavior Analyst, and worked as a research associate for The Autism and Developmental Disabilities Monitoring (ADDM) Network, a group of programs funded by the CDC to determine the number of people with autism spectrum disorders in the United States. In 2010, wanting to use my skills and passion to work with parents and families of children with autism I started Shine Bright Therapy. I had a desire to deliver professional and ethical services, which I found lacking in my community. I was the sole therapist for a number of years, but the growing demand for quality services pushed me to expand. Eventually, I incorporated speech and occupational therapy services, creating a multidisciplinary approach to treatment intervention for my clients.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Running a business is never “smooth”. I don’t think anyone could have prepared me for the bumps along the way. I started a business because I was a good therapist, not necessarily because I was good at business. I’ve had to learn and grow a lot over the years. I think the biggest struggle has been learning to be satisfied with where I am in each step of this process. My vision for Shine Bright is always evolving. I often have new ideas and projects planned, always wanting more for our kids, for their families, and for my therapists, but of course none of these things can be achieved overnight. It’s taken work to be ok with not having fulfilled my vision while still finding the motivation to keep striving towards it.

Shine Bright Therapy – what should we know? What do you guys do best? What sets you apart from the competition?
Shine Bright Therapy delivers center-based therapeutic services to children in Miami. We specialize in early childhood development, especially with children on the autism spectrum and other developmental disabilities, though we service all children regardless of diagnosis. Our multidisciplinary team consists of not only behavior analysts, but speech and occupational therapists, who all have knowledge and experience implementing behavioral procedures. I think this is one thing that sets us apart from other centers delivering services in Miami. My team understands that the most important part of any therapeutic relationship begins with building rapport, creating positive relationships based on trust, and establishing learning through engaging and rewarding experiences. We all love what we do and have a lot of fun doing it. I’m proud that we have established a team that feels like family and a center that feels like home.

What moment in your career do you look back most fondly on?
2017 was a big year for me. I started the year in my dream office and celebrated the 7-year anniversary since I opened Shine Bright Therapy. I ended the year traveling with The Global Autism Project to the Rumah Tiara Center in Jakarta, Indonesia where I collaborated with a professionally diverse team of women to create meaningful programs and outcomes for their students based on the principles of applied behavior analysis, as well as to help raise awareness about autism spectrum disorder in their local community. It was definitely one of the most incredible experiences of my career thus far. It was inspiring to see how these women are helping children in a developing country with limited resources and how they have established a business despite hindering cultural factors.

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1 Comment

  1. Ray Borr

    March 1, 2018 at 2:36 pm

    Absolutely wonderful story! I may be a little biased because she is my daughter, but her achievements, dedication to her practice and the care she has for the children would make anyone proud!

    Her future, like the name of her practice shines bright!

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